The sixth run of the SME Internationalisation and Export Management Course, organised by TradeMalta, kicked off last Wednesday the 22nd of January with 20 participants. The main purpose of the course is to provide early stage exporters with insight on the key strategic issues of internationalisation. Additionally, the course offers participants with a unique opportunity to gain technical training on the most essential skills in managing an international operation.
The 11-week programme is delivered by experts in the field and qualified trainers who will guide and assist enterprises in developing a successful internationalisation strategy. Part one of the course incorporates four 3-hour sessions aimed at decision makers within enterprises and covers key strategic topics, namely Internationalisation and its Risk Analysis, Managing an International Enterprise, Marketing Research and Intelligence, Legal and Contracting Issues, Pricing Practices and Partner Management, Accounting and Forecasting. Part Two will include three 3-hour sessions that tackle issues such as Financing and Risk Management, eMarketing, Value Proposition and Marketing Strategy. The course will also include two interactive panel discussions with established exporters who will be sharing their experiences and best practices with the participating enterprises.
This training course is accredited as part of the University of Malta’s Programme in the Liberal Arts and Sciences (PLAS)
The course is organised together with Malta University Consulting Co. Ltd., with the support of HSBC.
For more information contact Mr. Richard Scerri on +356 2247 2414 or email@example.com.