Digital Marketing Co-Funding Scheme for Malta Businesses

Digital marketing is an integral component of successful export strategies in breaking down geographical barriers and connecting with a global audience.

Eligible Actions

• Direct advertising on the main search engines (such as Google Ads or Bing Ads), as long as the expense is targeting an international market.
• Direct advertising on the main social media platforms (such as LinkedIn or Facebook) as long as the expense is targeting an international market.
• Online advertising on other online platforms with direct digital advertising capabilities; especially industry and audience specific online platforms.
• Digital design costs (visuals, graphics, etc.) of the creation of the content being advertised only.
• Internet Search Engine Optimization (SEO) costs required to increase visibility in target market(s).

Funding

• Only expenses undertaken by, and invoiced to, the applying company are eligible. TradeMalta may choose to cap the support given to a single undertaking under this scheme.
• Companies may still apply for financial support under TradeMalta’s other schemes, but funds allocated under this scheme will be deducted from the overall capping of Eur 30,000 in maximum assistance from TradeMalta to a single undertaking in one calendar year.

Who can benefit?

• This incentive is open to eligible undertakings who want to expand their geographical reach to connect with a global audience and strategically promote their products or services in a cost-effective and adaptable manner.
• Eligible sectors are listed in the Guidelines in Section 3 pg. 10.

Applications

• Applications are to be submitted as per below through Submittable®. If you are using this portal for the first time, you will need to ‘Create your Account’ in Submittable®.
• Costs need to be approved by TradeMalta in advance.

For more details about this incentive, please refer to the Guidelines linked below.